First, let us remind you a few well-known points:
- Insect pollination, primarily honey bees, is required for getting big and tasty harvest for a significant part of agricultural crops.
- Bees also pollinate wild plants, thereby ensuring the formation of seeds of many plant species. Pollination preserves biodiversity and ecological balance in nature.
- Insect pests eat agricultural plants, and can completely destroy the crop, if nothing is done.
- People use chemical means of protection against insect pests. And if they are used carelessly, they can kill bees or take away their vitality.
- Violation of safety precautions during the usage, transportation and storage of pesticides leads to pollution of the environment, affects dramatically human health, fauna and flora.
From these simple statements, one can see an obvious interconnection between honey bees, crop production and crop production technologies. Unfortunately, technologies that are used today exclude cooperation with bees in most cases. It turns out an amazing paradox - people, struggling for high yields, destroy the creatures that help them create these yields.

Why is this happening? What prevents “reasonable man” (is he really reasonable?) from realizing this simple truth? Let us try to figure it out.
Last century in Eastern Europe many farms owned beehouses. Getting and eating honey is great, but the main goal was different. The main purpose of honey bees was not to produce honey (no one refused from honey, although), but to increase the yield of entomophilous agricultural crops. The efficiency of using bees in agriculture was estimated as 1 in 10.
Yield increase results of the fields pollinated by bees can be easily formed into figures. According to scientific data, which have been repeatedly confirmed by yield production, the use of bees in buckwheat fields increased the yield up to 30%, in sunflower ones- up to 45%, in rape ones - up to 50%, in fiber flax fields - up to 20%.
There are still fruit trees, some of them, for example, apple trees or pear ones, are capable of producing only 1 fruit out of a hundred without bee pollination.
Other similar fruit trees and berries: plum, cherry, sweet cherry, raspberry, currant, gooseberry, strawberry, citrus fruit, as well as cucurbits and some vegetables significantly lose in yield, size and taste without bee pollination.

These are the services that bees provide to people, crop producers, in particular, in the amount of money. So, the benefits of bees to agriculture are easily capitalized and should be understandable to farmers. However, it seems that pecuniary benefit is not an argument. So, what changes can we see in the minds of agricultural producers during the period from “collective farm era” to modern high-tech and more marginal crop production? It is the attitude that has changed towards nature.

When we got modern technologies - more powerful and productive machinery, more efficient fertilizers, stronger pesticides for combating harmful insects - there came confidence that all the main problems in production were under control. If more crop yield is required, we will apply more fertilizers. If pests attack, fight with them with a sprayer. If it doesn't help, do it again. If the medicine did not work, take a stronger one. And we will do again and again until the crop enemies are destroyed. In this case, there may be an overspending of pesticides and environmental pollution. And, next year, most likely, even stronger poisons will be required to combat the pest due to natural selection in the population. Moreover, during the treatment, honey bees and other pollinators will die together with the enemies. It doesn't matter though as the technologies, designed to preserve the harvest, were used for their intended purpose and we got the harvest. Technology proves over and over again that it has won the battle with the nature interference in the production process. However, couldn't it be destructive?!

Technologies are developing, the chemical industry for the production of plant protection products develops as well. Meanwhile, the number of bee colonies in the world has decreased by 15 million over the past 10 years, according to scientists. And this process still goes on.
When the loss of bee colonies will influence the harvest? When will we have only cereals, corn, potatoes, turnips and radishes on our tables, whereas fruits and berries will become luxury food? Nobody wants to get answers to these questions.
What can be done? Obviously, one should talk to technologists in the language of technology. Let us go back 50 years ago, when farms used bees to increase and improve the quality of the harvest. What exactly was it? In fact, it was a technological operation built into the whole technological process of the production of entomophilous crops. It was a typical operation with its own deadlines, fields and other technological operations linked, such as foliar feeding and crop treatment against pests.

It seems that now it is no longer possible to revive this practice again. Where are the bee houses on the farms? They disappeared long time ago. Where are the beekeepers of agricultural enterprises, who were also technologists along with agronomists and plant protection specialists? Did they disappear together with the bee houses? Fortunately, we have not lost everything. There are still beekeepers who produce marketable honey, which means they have the necessary facilities for pollination of agricultural crops. These are the same "collective farm bee houses", but outsourced ones. The only thing left is to come to an agreement.
And technology can also help here. These are no longer agricultural technologies, but information ones. They help to negotiate. The only thing required is for the regional authorities to organize interaction between farmers and beekeepers. And then all one needs is to open a special portal called "Dobropchel" where it is possible to indicate the field and the date on the map to inform when pesticide processing is planned. It is also possible to inform what crop is sown there. The beekeeper will receive this information and learn when it is ok to let the bees out, if it is ok to collect honey there, and when the hive must be closed so that the bees do not die.
And what if the crops of the field do not need pollination by bees? Is there no need to inform beekeepers about chemical treatments? Of course, not! Some year this field can be used for the crops that will need bee pollination. And the beekeeper is just in the neighborhood to increase the yield! Secondly, if bees are alive, the natural balance will be saved. This is very important for us, humans, as well, isn’t it?